Friday, August 10, 2012

Abel Kirui to wear Nike’s waterless dyed uniform

World marathon champion Abel Kirui will compete on Sunday wearing a unique Nike Inc.-made singlet that was dyed in Kenya’s national colours without the use of water. The racing singlet is the first Nike Inc. product to showcase the waterless dyeing technology of DyeCoo Textile Systems Inc.

Considered eco-friendly engineering, the Kenya singlet is created entirely from recycled fabric, derived from the equivalent of 3 plastic bottles.
The Olympic uniform is the first results from Nike’s investment in the Dutch firm, made specifically by Nike’s Sustainable Business and Innovation Lab earlier this year.
Read the complete story at Sustainable Business Oregon 

Kirui is confident he will break the Olympic record set by the late Sammy Wanjiru in the 2008 Beijing Games on Sunday. 

No comments:

Post a Comment

Related Posts Plugin for WordPress, Blogger...