Mindspeak: Satchu Hosts Samsung's Manoj Changarampatt

Aly-Khan Satchu Hosts Samsung East Africa IM Director Manoj Changarampatt 

Date: September 13, 2014
Venue: Inter-Continental Hotel, Nairobi
Time: 9 - Noon
Entry ticket is Just Bring Your Mind (Free)

Jumia Kenya banks on a robust mobile market

Jumia Kenya banks on a robust mobile market

Android mobile application rated Google Play Favourite

Nairobi, Kenya 10th September 2014 – The mobile market is a profitable business in Kenya, and over the last few years the sale of smartphones and tablets has soared. Jumia, Kenya’s leading online retailer, has moved to bank on this rise with mobile applications that allows shoppers to purchase on the website from anywhere in Kenya.

Jumia’s Android app, which was launched a year ago, has now been featured as a Google Play Store Favourite. It has already been downloaded over 100,000 times, a clear indication of the exponential growth of the mobile market. In fact, according to a 2013 McKinsey Global Institute report, 95% of urban Kenyans own an internet-capable mobile phone and mobile is the preferred platform for internet access.

Parinaz Firozi, MD for Jumia Kenya said, “The free app responds to consumers’ demand for convenience by providing access to over 50,000 products on the Jumia website www.jumia.co.ke, either through the search bar or by browsing the different categories. Users can also read product reviews and descriptions, place orders and pay through the app. All the transactions are securely processed.”